Making online fitness training truly personal
You are unique, and so should be your fitness journey. We are here to help you achieve your goals through the most personalized training experience possible. Fitness is more than just workouts - what you do, what you eat, how you feel, how you sleep - everything is equally important. Together, we will focus on all aspects of your health. Whether you are at home, in the gym, or on the road - we will be part of your fitness journey. We will be there to guide you through tough times, to check your form on video calls, to celebrate your wins, and to be on top of all the last-minute schedule changes.
Access to BSF Personal Training anywhere, any time
Custom Training Programs & Coaching
Get an exclusive training program designed specifically for you to achieve your goals. Your personalized custom training program will include workouts, meal plans, hydration as well as activity goals. You will also receive access to BSF's experienced Personal Training team.
Flexible Nutrition Plans and Meal Tracker/ Diet Log
A healthy body starts on the inside. Get a meal plan with multiple options to easily follow it and get the results you are looking for. Do it without missing out on your favorite food with the power of quantified nutrition. Track your caloric intake and macronutrients with our meal tracker.
My Plans
BSF24 Starter Program - (1 month) - Workout & Nutrition
Kickstart your fitness journey with the BSF24 Starter Program — a complete 1 month strength and conditioning plan. Designed for beginners or anyone looking to get back on track, this program gives you proven workouts, nutrition guidance, and daily habit tracking all inside the BSF24 app. One-time purchase, 1 month of access.
✅ 6-Week Structured Training Plan (full-body workouts)
✅ Workout Videos & Exercise Demonstrations
✅ Simple Nutrition Guidelines & Macro Targets
✅ Built-in Progress Tracking
✅ Daily Habit Goals: Hydration, Activity, Recovery
✅ Access lasts for 6 weeks — no subscription required
$9.99
for 1 month
BSF24 Programs On-Demand
Level up your training with unlimited access to the entire BSF24 program library. From strength and fat loss to home and specialty programs, Programs On-Demand gives you new workouts every month, built-in nutrition guidance, and full progress tracking inside the BSF24 app. Try it free for 7 days, cancel anytime.
✅ Unlimited Access to All BSF24 Programs (Starter, Fat Loss, Strength, Muscle Builder & more)
✅ New Programs Added Regularly
✅ Workout Videos & Exercise Demonstrations
✅ Nutrition Guidelines + Macro Targets
✅ Progress Tracking, Daily Goals & Habit Tracking
✅ Cancel Anytime — Risk-Free
Free
for first week
BSF24 - Essential Coaching
Take your training to the next level with BSF24 Essential Coaching. This tier is designed for clients who want a personalized plan, tailored nutrition guidance, and direct monthly support — all while training on their own schedule. Essential Coaching gives you structure, accountability, and confidence that every workout is built for your goals.
✅ Fully Customized 4-Week Training Program (updated monthly)
✅ Personalized Calorie & Macro Targets
✅ 1x Monthly Progress Review & Adjustments
✅ Messaging Access for Questions (inside the app)
✅ Workout Tracking + Exercise Video Demos
✅ Habit Goals: Hydration, Steps, Recovery
$99
Monthly
BSF24 - Elite Coaching
For clients who want a high level of support and faster results, BSF24 Elite Coaching offers advanced personalization, weekly accountability, and direct feedback. With consistent check-ins and detailed guidance, you’ll always know your training and nutrition are dialed in. Elite Coaching is the best option for those who want more structure and hands-on coaching without stepping into the full VIP experience.
✅ Fully Customized Training & Nutrition Program (updated weekly or as needed)
✅ Personalized Calorie & Macro Targets with adjustments
✅ Weekly Check-Ins
✅ Video Form Feedback (upload your lifts for review)
✅ Unlimited Messaging Access inside the app
✅ Workout Tracking, Exercise Demos & Habit Coaching
✅ Priority Support & Accountability
✅ 1x Monthly Live Zoom/FaceTime Coaching Session (45 min)
$199
Monthly
BSF24 - VIP Coaching
BSF24 VIP Coaching is our most exclusive online coaching experience. This tier is designed for clients who want direct weekly access to their coach, faster feedback, and the highest level of accountability available online. With weekly live sessions, unlimited video feedback, and priority support, you’ll have the confidence of knowing your training, nutrition, and lifestyle are dialed in every step of the way.
✅ Fully Customized Training & Nutrition Program (updated as needed)
✅ Personalized Calorie & Macro Targets with weekly adjustments
✅ 1x Weekly Live Zoom/FaceTime Coaching Session (45 min)
✅ Weekly Progress Check-Ins & Rapid Updates
✅ Unlimited Video Form Feedback (submit your lifts anytime)
✅ Priority Messaging Support (response within 24 hrs)
✅ Access to All BSF24 Programs, Challenges & Specialty Guides
✅ Lifestyle Coaching: hydration, recovery, sleep, and habit tracking
$399
Monthly
Priority Upgrade
Level up your coaching experience with the Priority Upgrade. This add-on gives you an additional 1-on-1 live Zoom/FaceTime coaching session each week, so you’ll get more facetime, faster adjustments, and extra accountability to keep you on track. Perfect for clients who want maximum support and results.
✅ +1 Weekly Live Zoom/FaceTime Coaching Session (30–45 min)
✅ More real-time adjustments for training & nutrition
✅ Extra accountability and habit support each week
✅ Works with any BSF24 coaching plan
$200
for 1 monthBSF gym mobile app
Personal Training Team
The BSF Personal Training team is here to give you the professional and effective Personal Training experience you deserve. We are a diverse, well trained, professional, and caring group. We Pride ourselves in going above and beyond for our clients. We are experts at creating and coaching you through a detailed, results driven, effective plan, based on your goals and background. Check out the plans we have to offer. Pick the level of coaching that best fits your needs. sign up for the plan. Download the app and get started with a detailed, focused plan to meet your goals.
Complete personalised fitness solution
One-to-one Video Calls
Connect with me over one-to-one video calls to discuss your goals, progress, techniques and more.
Compliance Tracking
Build long term healthy habits with weekly and monthly compliance trends for workouts, nutrition and everything else.
Wearable Integration
Connect your wearable device with the app to track your daily activity levels and workout metrics like heart rate and calories burnt.
Weekly Check-ins
Check-in with weekly photos and measurements to keep track of your progress. Make amends whenever required.
Personalised Workouts
Get frequent tweaks on your workout plan based on your heart rate, feedback and of course, your schedule & preferences.
Customised Nutrition
Get meal plans based on your dietary preferences. I will constantly update your plan to ensure you get to eat what you like while keeping it healthy.
Client Testimonials
Scott has literally changed my daily quality of life. He broke down the basics of nutrients and how they fuel our bodies, but he explained it in a way that allowed me to absorb the information permanently. Since training with Scott at Balance, I can honestly say I'm stronger, have more energy and feel better than I ever have in my life. They've even helped me stay healthy during a recent autoimmune disease diagnosis and are slowly building my strength back up, safely and effectively.
Matthew Loeb
I started with BSF about 3 years ago. I began my journey with a membership and personal training with Scott. He eventually convinced me to join the classes and I was hooked. Not only did Scott and the gym turn my life around by helping me lose 175 lbs and counting, I have never found such a supportive group in my life! I now consider everyone family. Great gym, fantastic classes, and now with everything shut down...zoom classes for free! Who does that? Thank you BSF!!!
Chastity Moran
Scott McCarthy the owner is my personal trainer.he helps work me through my aches and pains from my job and still be able to do a great workout. all the staff at balance are considerate, helpful and friendly
Mary Fieni
